Modern Concepts of Marketing Training
Modern Concepts of Marketing Training
Description Modern concepts of marketing are broad concepts. It means finding out the consumer and make the goods as per their needs rather than to provide them what the seller has made. Thus it is very essential for the seller to get the answer of the question what are the things which the consumer want? And how these things can be made available to them? Only then he can survive in the market and earn profit. There are 6 modern concepts of marketing which are very important from the point of view of marketer. 1.Production concept: – The companies which use the production concept generally focus too narrowly on their own activities because according to this concept the companies think that consumer will buy the product which comes in the market. 2.Product concept: – As per this concept companies give importance to the features or the quality of the product because in long run the product exists only with the quality it is giving to the consumer. 3.Selling concept: – it is not sufficient for the manufacturer to made the goods and wait for the customers. Thus, according to this concept it is very important to inform the consumer about the product which can be done through different ways of promotion. 4.Marketing concept: – consumer now a day is treated as “GOD”. So it is very important for the manufacturer to produce the product which the consumer wants, so that consumer get satisfaction and manufacturer earns profit. 5.Consumer concept:- now not only marketing concept is sufficient rather the companies are using consumer concept which means to give attention to individual consumer it can be done through one to one marketing. 6.Societal marketing concept: – this concept means that company should not only work for the consumer but also for the society. So the company should make balance between company’s profits, consumer wants and society welfare. Metode Pelatihan Bandung Training Center :
- Presentasi
- Diskusi
- Case Study
- Simulation
- Evaluation (Pre and Post Test)
- Kunjungan/Praktek (Menyesuaikan/tentative)
Jadwal Bandung Training Center:
- 15 sd 17 Januari 2019
- 6 sd 8 Februari 2019
- 11 sd 13 Maret 2019
- 16 sd 18 April 2019
- 27 sd 29 Mei 2019
- 25 sd 27 Juni 2019
- 9 sd Juli dan 23 sd 25 Juli 2019
- 13 sd 15 Agustus 2019
- 17 sd 19 September 2019
- 1 sd 3 Oktober dan 29 sd 30 Oktober 2019
- 12 sd 14 November dan 26 sd 28 Oktober 2019
- 3 sd 5 Desember dan 17 sd 19 Desember 2019
Catatan : Jadwal tersebut dapat disesuaikan dengan kebutuhan calon peserta Lokasi dan investasi Bandung Training Center:
- Yogyakarta (6.500.000 IDR / participant)
- Jakarta (6.500.000 IDR / participant)
- Bandung (6.500.000 IDR / participant)
- Bali (7.500.000 IDR / participant)
- Surabaya (6.500.000 IDR / participant)
- Malang (7.500.000 IDR / participant)
- Lombok (7.500.000 IDR / participant)
- Batam (8.500.000 IDR /particiant)
- Pekanbaru (7.800.000 IDR / participant)
Catatan : Hotel untuk pelatihan ada beberapa pilihan seperti Hotel Ibis, Hotel Aston, Hotel Amaris, Hotel Cavinton, Hotel Hyatt, Hotel Grand Aston, Novotel, Hotel Harris, Hotel 101, Hotel Grand Mercure,Ritz Carlton, Hotel Ibis Style dan masih banyak pilihan menarik lainnya. Apabila perusahaan membutuhkan paket in house training anggaran investasi pelatihan dapat menyesuaikan dengan anggaran perusahaan. Dapatkan harga spesial untuk pengiriman minimal 3 peserta dari perusahaan yang sama. Fasilitas Training di Bandung Training Center :
- FREE Airport pickup service (Gratis Antar jemput Hotel/Bandara/Stasiun/Terminal)
- FREE TransporsiPeserta ke tempat pelatihan .
- Module atau Handout
- FREE Flashdisk
- Sertifikat
- FREE Bag or bagpackers (Tas Training)
- Training Kit (Dokumentasi photo, Blocknote, ATK, etc)
- 2x Coffe Break & 1 Lunch, Dinner
- FREE Souvenir Exclusive
- Training room full AC and Multimedia
Informasi : info@bandung-training.com
